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Admiral Group Plc

Admiral Group Plc

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Home Who we are Our purpose

Our purpose

Purpose

At Admiral, we care deeply about our colleagues, our customers and the impact we make on the world, and strive to do the right thing at every turn.
We believe that happy colleagues mean better outcomes for our customers, colleagues and communities. This is why we work hard to ensure that we foster an inclusive workplace and cultivate a can-do approach.

Strategic Framework image
  1. We care about people. We want to be there to help: to provide reassurance, relief, and encouragement when it’s most needed.
  2. From the beginning, we’ve offered more people access to protection by pricing fairly and competitively. As we grow, we seek to create products that provide more people with the opportunity to access good financial services products.
  3. Our products – car and home insurance, loans and travel, and more – help people protect what’s important to them and enable their dreams, so they can create a better tomorrow. In the wider world, we act sustainably so we can all look after our shared future.
  4. We believe that people who like what they do, do it better. We strive to do better every day.
  5. At Admiral, we strive to create opportunities for all our colleagues – for example, through our employee share scheme and our communities. We believe in the power of the team, quoting our founder Henry Engelhardt, it’s all in ‘The Team, The Team, The Team.’

Our purpose defines the reason we exist, and the way we do everything from creating products and supporting customers and colleagues to our approach to sustainability.

Our people
Our society
Sustainability framework image
Our customers
Our business

You can read more about our sustainability goals in our Sustainability Report

2024 Sustainability Report

We are committed to ensuring long-term sustainability for our stakeholders. We safeguard our customers, business, people and communities through our practices and policies.

Download our latest Sustainability Report

sr24

Our purpose in action: Helping our colleagues to look after their futures

We are proud to support our colleagues’ personal and professional development by providing a range of opportunities and resources that enable them to harness their talent, grow and progress.

From offering dedicated Learning and Development courses, to funding professional qualifications and training, there are a range of ways that we help more people to look after their future.

For Kirk, a Team Manager in our UK Claims area, this meant taking on a degree apprenticeship alongside his normal role.

“I’m currently in the first year of my degree apprenticeship, studying Data Science. I was drawn to Data Science as I feel it’s critically important to our future success. I was a little apprehensive at first, as it had been 20 years since I left school, but I’m glad to say it’s going really well! I am learning new skills, developing existing ones, and being challenged on a regular basis, as well as meeting and working with lots of new people.

I feel really privileged to have this opportunity, and the flexibility I’ve been given from my manager and team has been fantastic. I know I’m supported by Admiral, and there’s a clear feeling that others want me to do well, which is a real motivator when assignments are due in at the end of a busy work week!”

If you want to join the Admiral family, you can view all opportunities on our People page.

 

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  • Who we are
    • About us
    • Our purpose
    • Our Board and Management
    • Brands and markets
    • Our offices
    • Our milestones
    • Subsidiary companies
  • Sustainability
    • Our sustainability framework
    • Customers
    • Environment
    • Communities
    • Suppliers
    • Investments
    • Our commitments
    • Our policies
    • Modern Slavery Statement
  • Investor relations
    • Overview
    • Results, reports and presentations
    • Equity analysts
    • Financial calendar
    • Shareholder information
    • Debt investors
    • Dividend history
    • Corporate governance
    • Regulatory news
    • Email alerts
  • Media
    • News releases and media contacts
    • Media library
  • Working at Admiral Group
    • Our people
    • Our culture
    • Our benefits
  • Contact us

© 2026 Admiral Group Plc

All rights reserved

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Tŷ Admiral, David Street, Cardiff, CF10 2EH, United Kingdom

+44 (0)333 220 2062

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Admiral Group Plc logo
  • Who we are
    • About us
    • Our purpose
    • Our Board and Management
    • Brands and markets
    • Our offices
    • Our milestones
    • Subsidiary companies
  • Sustainability
    • Our sustainability framework
    • Customers
    • Environment
    • Communities
    • Suppliers
    • Investments
    • Our commitments
    • Our policies
    • Modern Slavery Statement
  • Investor relations
    • Overview
    • Results, reports and presentations
    • Equity analysts
    • Financial calendar
    • Shareholder information
    • Debt investors
    • Dividend history
    • Corporate governance
    • Regulatory news
    • Email alerts
  • Media
    • News releases and media contacts
    • Media library
  • Inside Admiral
  • Working at Admiral Group
    • Our people
    • Our culture
    • Our benefits
  • Our Brands
    • Admiral
    • Admiral Business
    • Admiral Money
    • Admiral Pioneer
    • Balumba
    • Bell
    • ConTe.it Assicurazioni
    • ConTe.it Prestiti
    • Diamond
    • Elephant
    • Gladiator
    • L’olivier – assurance
    • Qualitas Auto
    • Veygo

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